Great beer sells itself

Karratha has a new watering hole after the Pilbara’s only (and therefore best) brewery spontaneously opened its doors last Thursday.

Owners Dan Scott and Jack Heales opened their business without any fanfare, posting on Facebook at 3.30pm that North West Brewing Co. would be welcoming patrons from 5pm.

Despite the lack of prior notice, locals flocked to the new venue with more than 1000 people through the doors in the first days of business.

Mr Scott said the decision not to promote the opening simply came down to licensing.

“We’ve been lining everything up with Racing, Gaming and Liquor to get our licence but it’s a bit of a process,” he said.

“Local government got everything to me on Wednesday and I got an email at 3.03pm on Thursday saying our licence was approved and we opened two hours later.”

The brewery has six beers on tap including an an amber ale, lager, sparkling ale, kolsch and a pale ale which comes is in a mid-strength and full strength variety.

“The number-one selling beer so far is the kolsch which is flying out the door, after that is the lager and the IPA,” Mr Scott said.

“But the overall reception has been great, the anticipation was pretty high and people in Karratha always get behind a business opening.”

It’s not just beer lovers who can’t get enough of the new venue, with it’s family-friendly atmosphere helping draw a different crowd.

“We know the demographic in Karratha is families with young kids, so we’ve got a big games room and a sandpit, plus a playground will be added soon,” Mr Scott said.

“Families know they could come out here and have a drink without their kids bugging them for an iPad or saying they are bored.”

The North West Brewing Co. is open from 11am to 10pm every day in the light industrial area on Mooligunn Rd.